Interviewing is a great way for reporters to stay objective in their writing. It passes the microphone on to the direct source of news and information, and lowers the chances of a journalist editorializing. However, much of the responsibility of giving an interview value still rests in the hands of the interviewer. Asking the right questions, and correctly relaying the interviewee’s statements can be a daunting task.
In my personal experience with conducting interviews, it is important to come across as relaxed and confident so that the interviewee will feel more at ease. More information will be gained by making the interview feel like a conversation between friends. I also believe that it is important to get interviews from multiple perspectives, in order to help readers understand all sides of the story being told.