This chapter puts an importance on research. While writing non fiction pieces, you must gather and have the right information. Briggs talks about the sources you use while gathering information.
When writing, you can not pull information from opinionated websites or sites that are not backed up with facts. Websites like Wikipedia can be edited which allows readers to change and alter information.
Collecting data can sometimes be difficult as well on the internet. This is because some sites differentiate in information. Best sites to use are educational sites that are backed by universities and educational foundations.